Exploring role of wine label adopting the neuromarketing method

Authors

  • Andrea Ciceri SenseCatch, Como, Italy
  • Giulia Songa SenseCatch, Como, Italy

DOI:

https://doi.org/10.25081/imrj.2020.v10.6475

Keywords:

wine label, neuromarketing method

Abstract

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Published

14-09-2020

How to Cite

Ciceri, A., and G. Songa. “Exploring Role of Wine Label Adopting the Neuromarketing Method”. International Multidisciplinary Research Journal, vol. 10, no. 2, Sept. 2020, pp. 14-17, doi:10.25081/imrj.2020.v10.6475.